{
  "name": "Storage Studio",
  "legal_name": "Techtonic Systems Media and Research LLC",
  "url": "https://storagestudio.us",
  "description": "Tiered storage utility for macOS. Pairs internal SSD with a second drive (external NVMe, SSD, or any cloud account) and treats both as one workspace.",
  "tagline_primary": "The Mac doesn't need more storage. It needs Storage Studio.",
  "tagline_short": "Tiered storage utility for macOS",
  "publisher": {
    "name": "Techtonic Systems Media and Research LLC",
    "url": "https://techtonic.systems",
    "jurisdiction": "Wyoming, USA"
  },
  "contact": {
    "support": "support@storagestudio.us",
    "security": "security@storagestudio.us"
  },
  "logo": {
    "mark": "https://storagestudio.us/brand/mark.png",
    "mark_svg": "https://storagestudio.us/brand/mark.png",
    "mark_inline_url": "https://storagestudio.us/brand/mark.png",
    "wordmark_dark": "https://storagestudio.us/brand/wordmark.png",
    "wordmark_light": "https://storagestudio.us/brand/wordmark-light.png",
    "wordmark_svg_dark": "https://storagestudio.us/brand/wordmark.png",
    "wordmark_svg_light": "https://storagestudio.us/brand/wordmark-light.png",
    "og_image": "https://storagestudio.us/og.svg"
  },
  "colors": {
    "brand_primary": "#0A84FF",
    "brand_primary_ink": "#0064cc",
    "brand_indigo": "#1F1D58",
    "mark_indigo": "#1F1D58",
    "mark_cloud": "#4DA3D8",
    "mark_yellow": "#F2C84B",
    "mark_red": "#E0524A",
    "mark_green": "#2BAD52",
    "success": "#2da44e",
    "background": "#fafbfc",
    "surface": "#ffffff",
    "text": "#111418",
    "text_soft": "#3a3f47",
    "muted": "#6e7079",
    "border": "#e6e7eb"
  },
  "typography": {
    "font_stack": "system-ui, -apple-system, 'SF Pro Display', 'Segoe UI', Roboto, sans-serif",
    "monospace_stack": "ui-monospace, SFMono-Regular, 'SF Mono', Menlo, Consolas, monospace"
  },
  "voice": {
    "tone": "Calm, technical, sparing with marketing-speak.",
    "do": [
      "Lead with what the user can DO.",
      "Use concrete numbers where they're true; never invent precision.",
      "Name our brand nouns explicitly: Data Parking, Any-to-Any, Registered Transfers, Archiving."
    ],
    "dont": [
      "Don't say 'revolutionary', 'game-changing', 'AI-powered' (unless it actually is).",
      "Don't manufacture stats. If you can't back it up, drop it.",
      "Don't apologise for being native macOS."
    ]
  },
  "brand_nouns": [
    "Data Parking",
    "Any to Any",
    "Registered Transfers",
    "Archiving"
  ]
}